CENICERO

THIS IDEA ORIGINATED FROM MY COUSIN'S USE OF EMPTY DON JULIO BOTTLES AS MAKESHIFT ASHTRAYS. THE CONCEPT STRUCK ME AS INNOVATIVE, AND I BEGAN USING MY OWN BOTTLES FOR THE SAME PURPOSE. AFTER SOME TIME, I REALIZED THERE WAS NO DESIGNATED SPACE FOR THE BLUNT, PARTICULARLY SINCE I DON’T USUALLY FINISH IT IN ONE GO. THIS LED ME TO DEVELOP 'TWO TOOLS,' A CUSTOM TRAY DESIGNED TO HOLD THE BLUNT, THE DON JULIO BOTTLE, AND A LIGHTER. THE NAME “CENICERO,” SPANISH FOR ASHTRAY, WAS CHOSEN TO ALIGN WITH THE TEQUILA THEME AND COMPLEMENT THE CONCEPT.

CREATIVE DIRECTOR & DESIGNER: ALLEN C.